It's an emerging multi-billion dollar industry that is constantly evolving; the threats are imminent!
Studies show that emerging industries, such as the cannabis industry, continue to be prime targets for cyberattackers. A perception of inadequate cybersecurity protocols can also affect consumer confidence and in turn, impact the future sales and growth. Because emerging businesses are often more focused on federal or other regulatory barriers and the day-to-day operations of starting and growing their new business, their IT infrastructure and cybersecurity policies tend to be an afterthought. Increasing regulatory requirements only add to the already overwhelmed businesses that find themselves constantly playing catch-up. This leaves these businesses in a thriving multi-billion dollar industry extremely vulnerable and cybercriminals know that.
The lingering stigma continues to create unnecessary barriers for businesses in the industry.
While some more established companies outside of the sector are finally becoming more open to working with businesses in the industry, we still have a ways to go. Many companies continue to block services for businesses in the industry. From federal intervention to banking issues, it’s certainly a challenging industry to get into. Several prominent IT service providers continue to block support, possibly due to their lack of understanding. Whatever their reason, this has caused a drastic increase in cyber extortion and ransomware attacks on businesses such as dispensaries and supply chain wholesalers, as hackers seek to target and sell intellectual data, as well as personal information of patrons, in addition to extorting businesses in the industry.